top of page

Cable Television’s Downward Spiral Sped Up By Newspapers’ How-To ‘Cord-Cutting’ Guides


When some of the nation’s most recognizable newspapers are offering how-to guides on “cutting the cord,” you know your industry is in trouble. That’s exactly what USA Today and The New York Times are preaching in November 2017 articles on cost-saving measures for the typical American family and how a cable TV subscription can be one of the first things to go. According to USA Today, the average cable TV subscriber spends $85 per month, but the total jumps past $100 for satellite TV customers. "Most people think, like a utility bill, if it comes in the mail at $200, that’s your bill, end of story,” the publisher or television industry site TVPredictions.com told the newspaper. "It is not the end of the story." Piggy-backing off the fact that we really can free ourselves from this economic burden, the Times asserts that a personal assessment of your “viewing habits” should be done if you find far too many cable TV channels going un-watched.

While many cable companies are diversifying and jumping into the pool of streaming content providers, those options will still be a far cry from “free.” To truly “cut the cord” and realize savings of $100 or more each month, the Clear TV Key is the best possible route. That’s because this device that plugs into any modern TV set made after 2007 improves broadcast TV signal reception and quality. In exchange for a one-time purchase of the Clear TV Key, you’ll have access to dozens of over-the-air channels and get to watch local and national news, major sporting events, children’s programs, classic movies and so much more. Best of all, the Clear TV Key makes this all possible for free – there’s no monthly bill; just plug and play.

Things have not gone well as of late for cable television companies, as tens of millions of Americans in 2017 alone have decided that the old cable TV service was no longer viable. This is typically a two-fold problem, as consumers can no longer justify paying more than $100 each month to a cable company in exchange for hundreds of channels – although they only regularly watch about a half-dozen of them. As USA Today and the Times explain in their recent consumer guide pieces, Americans are still looking for ways to save money and calling the cable bill a victim of belt-tightening wouldn’t exactly be accurate. You’ve already forked over far too much for too many years; why not try lightening the load and see how well a Clear TV Key can entertain your household?

bottom of page