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Pew Research Center Study: Millennials Are Finding Alternatives To Pricey Cable TV Packages


People blame millennials for lots of things: Not owning homes, getting married late, not having kids and generally eking out a meager existence. The death of cable television is certainly one of the stronger accusations lodged against those between the ages of 18 and 29. However, that’s the latest headline stemming from the world of “cord-cutting” and for those in this age bracket, many will say “guilty as charged.” After all, “disposable income” is a word that’s not exactly in their vocabulary and given the monthly cost of a cable bill, would you rather be able to pay rent or afford the supposed luxury of watching TV for $100 a month?

According to a Sept. 20, 2017 article from tech news website BGR, a Pew Research Center study found that online-only streaming services have effectively replaced the ubiquitous cable television that millennials grew up with. While the Pew study found that other age brackets have yet to cut the cord with national cable providers, it’s millennials who are leading a digital revolution. The study shows that 61 percent of those between the ages of 18 and 29 primarily “watch TV” through streaming services. Digital antennas were also among the responses of ways that millennials are watching TV and online Clear TV review submissions will show that this device is a cheaper way to access entertainment than paying for streaming content providers. While such online-only streaming content providers are drawing in big names as distributors, their solution also includes so-called “skinny” bundles of channels that don’t cost as much as a traditional cable bill. Truth be told, it’s not exactly difficult to charge less than $100 per month.

The BGR article doesn’t mince words when it comes to the possible future of cable television: “As young Americans grow up, they’re going to take their viewing habits with them, and cable subscriptions will start falling off a cliff … It won’t be a matter of people cancelling cable subscriptions and replacing with something new; people moving into their first home won’t get cable to begin with.” If you’ve been waiting for a month where there’s positive news surrounding cable television, don’t hold your breath. Take a look at any Clear TV review and you’ll see why those who’ve finally cast off the burden of a monthly cable bill are singing the praises of this device. That’s because a one-time purchase of this digital TV antenna allows you to access dozens of channels, from national and local news broadcasts to big sports matches as well as cartoons, classic movies and foreign language channels. With such a variety of programming available cost-free month after month, it’s no wonder why industry experts are keeping a close eye on the demise of cable television.

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